MEASURES

"MEASURES" is a field that uses a SQL aggregate function, such as COUNT, SUM, AVG, MIN, or MAX.

Any field computed based on the values of other measure values is also a "MEASURE."

"MEASURES" can be used to filter grouped values. "MEASURES" can be used to filter grouped values. For example, "MEASURES" for a "Transactions" view might include "Number of Unique Txns" (a count), "Amount Burned" (a sum), and "Avg Transfer Size" (an average).